CAPO

— Campaign Identity

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The Capital Arts Patrons’ Organisation (CAPO) is a member led organisation dedicated to supporting artists in the ACT and immediate region. CAPO has maintained and executed this mission for an impressive 35+ years. Its potential relevance to the arts community is as strong and vital as ever.

As a supporting partner, DAMS revitalised the organisation’s brand throughout 2019, primarily through the annual auction and grants campaigns.

A distinct look and feel was created across a range of materials. The heart of the concept employed a red dot device as metaphor for art sales, and a distinct typographic system — both through which drove stronger brand recognition back to the organisation and its art auction activities.

 

 

 

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